June 30, 2014 Customer Strategist Technology’s Transformational Impact on the Healthcare Experience A look at some key improvements to the patient experience made possible through cutting- edge technology. Healthcare
March 18, 2014 Customer Strategist Mobile Loyalty Accelerates Ridership for Montreal Transit Montreal’s public transport society entices young riders in their preferred channel, with a positive environmental message that resonates with the fickle customer group. Public Sector and Government
December 1, 2013 Customer Strategist Dell's Future=Fewer Products, More Support Instead of chasing a dying product dream, Dell will focus on service-based areas of growth, including cloud computing, Big Data, security software, and mobile. High Tech
December 1, 2013 Customer Strategist First Direct: The Unexpected Bank With so much bad press, financial institutions have to work hard to achieve and retain customer trust. Tracy Garrad, head of British bank First Direct, fights back by putting customers first. Retail Banking
September 1, 2013 Customer Strategist Shazam's Experience Is Music to Customers' Ears Simplicity and a valuable customer experience trump technology in the long run, even for a popular app like Shazam.
March 1, 2013 Customer Strategist Robust Data Analytics Center Helps AAA Drive Relevance Sales among AAA clubs have improved by up to 42 percent due to improved analytics capabilities. Travel and Hospitality
March 1, 2013 Customer Strategist Keeping Promises Helps Aflac Build Lasting Customer Trust Michael Zuna has helped the company grow by nearly 7 percent during an economic downturn. He explains how Aflac prides itself on maintaining the promises made by its marketing icon to enable healthy business outcomes. Property and Casualty Insurance
February 1, 2013 Customer Strategist la Caixa Shares Three Drivers of Customer Innovation la Caixa Shares Three Drivers of Customer Innovation Retail Banking
February 1, 2013 Customer Strategist Getting Behind the Wheel of Innovation Technology allows forward-thinking organizations to deliver outstanding experiences to their customers. According to Ford Chief Technical Officer Paul Mascarenas, it all starts with listening to customers. Automotive
September 1, 2012 Customer Strategist MassMutual Embodies the Human Side of Financial Services Under the watchful eye of Chief Customer Experience Officer Todd Lee, MassMutual strives to make sure its customers are supported and treated with empathy. Financial Services and Insurance
September 1, 2012 Customer Strategist Philadelphia Insurance Companies Lends Customers an Ear to Improve Customer Centricity Through an ambitious voice of the customer initiative, the insurance provider uses feedback to improve its products, services, and customer relationships Healthcare
December 1, 2011 Customer Strategist Dell's Commanding Social Presence The high-tech behemoth launched a social media listening command center to listen closely to customers’ comments and concerns, and take quick action on any issues before they escalate. High Tech
