July 16, 2018 Customer Strategist Try a Little Harder Behind the ones and zeroes, data insights are human insights that impact real people.
July 16, 2018 Customer Strategist Future Marketers Dive Into Data Digital maketing analytics may soon be as standard as the four Ps.
April 11, 2018 Customer Strategist Removing White Noise From the Patient Experience Inside the mind of a hospital Chief Medical Innovation Officer. Healthcare
January 11, 2018 Customer Strategist Your Business Process Is Not the Customer’s Journey Forrester’s TJ Keitt shares customer journey mapping best practices.
October 10, 2017 Customer Strategist Outlook What Could Go Wrong? Some real-time initiations look good on paper, but in practice they don’t always work out.